

Let’s go through them one by one.įor starters, the game’s title screen presents a call to action for both new and returning users. First-Time User Experience What Candy Crush Does WellĬandy Crush does a few different things to keep new users engaged.

A clean, simple, and intuitive user experience helps newbies get hooked on your game as soon as they boot it up. Therefore, good engagement is essential for delivering a game that people love. If the game isn’t immediately fun and intuitive, players might just move on to something else. During this time period, users are going through tutorials and learning how the game works. This iteration of Candy Crush introduces new candies and mechanics, yet it’s intuitive enough for first-time players to enjoy.įor mobile games, the first 10 minutes is critical for user retention. In today’s App Engagement Analysis, we’re diving into Candy Crush Jelly Saga, the gelatin-packed version of King ’s hit game.
